NY Gold Diamond & Loan is family-owned and operated.

We take pride on the honesty and integrity of the company. Our mission is to offer the public a friendly, safe environment to sell their jewelry, coins, antiques, and other valuable items. We pride ourselves on paying an honest amount for your unwanted items.


“I got the most for what I had to sell. The store was clean and staff was friendly. I will definitly only come to NY Gold when I have gold to sell! Thanks Guys!”
Julie B.(Henrietta, NY)

“Thank you guys very much for buying my old chain and bracelet that was laying around and not being worn anymore. I went to 2 other places before coming to you and you paid me 20% more than anyone else even offered. I will refer anyone else that I know!!!!”
Marcus L.(Greece, NY)

“You guys are the best!!!!!! Thanks for paying me with cash, I don’t have a bank account right now.”
Jerome W.(Rochester, NY)

“Thank you guys for buying my old silverware set(wasn’t even sure if it was real silver). You guys are very honest and I will definitely be referring my friends and family to you…”
Sincerely Mary Jo(Henrietta, NY)

“Needed some cash for textbooks and the Cash 4 Gold Places in the mall was very rude to me, Saw this place online, went there and left happy because they paid a lot more then what the other places offer me and they educated me on the items that I was selling this is the Pawn Shop Henrietta NY”
Peter Y.(San Francisco, CA)